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What is SEO? SEO (Search Engine Optimization) can be defined today as the art of enhancing your website to improve its visibility among search engines. Following the below given SEO strategies and tactics, can help in SEO optimization:
Be ready to ask a lot of questions when hiring an SEO company: Ask for specifics. It is your duty to know what kind of tactics the SEO company uses. Ask if there are any risks involved. Then do your own research by getting online and knowing more about the local SEO company, about the strategies they discussed, etc.
Commit yourself to the SEO process: Remember the SEO process is not a one-time event. Web marketing search engine optimization algorithms change regularly and hence the tactics that worked previously, may not work going forward. SEO optimization requires a long-term outlook and commitment.
Have web analytics in place right since the start: You need to have clearly defined goals for your SEO efforts. For the SEO process to work efficiently, you will need web analytics software in place so that you can track what SEO process is working and what is not.
Be patient with your local SEO company: SEO process is not about instant gratification. It often takes months to see the results.
Build a great website: You definitely want to show up on the first page of search results. Do you really feel that your site is one of the 10 best sites in the world on the field of your company? If not then make it better.
Include a site map page: A site map will assist spiders in finding all the important pages on your website and will help the spider understand the hierarchy of your site. One of the best SEO tips is to make several site map pages if your site is large. Keep each site map page to less than 100 links.Google+
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